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The conventional sales wisdom says that increasing sales is best accomplished by improving the quality of the sales team. For the Fortune 500, investing hundreds of thousands of dollars in training, recruiting, and paying top-tier talent is a viable strategy.
For mid-sized and smaller businesses, “buying your way out of the problem” is not a viable option. So how do you improve the performance of the sales function and keep the sales team you have?
This removes the burden of sales management from the owner and puts a talented manager in a position where superior skill matters. Each week, Sales Acceleration Partners will work with you and your team to improve lead generation, better structure the sales process, leverage sales technologies, create a pipeline model and accountability, and individually coach reps.
Best of all, you can access a superstar sales manager for about 1/3 the cost of the below-average sales manager you can afford. Sales Acceleration Partners streamlines sales management to the vital tasks which allows us to spend only 1/2 day each week with each client.
Step 1: Auditing your current sales practices
Step 2: Increasing lead generation quantity and efficiency
Step 3: Creating a “proven & repeatable sales process” for the company
Step 4: Leveraging technology to reduce sales costs and effectiveness
Step 5: Improving sales management by installing models, systems, and management
Step 6: Improving individual salesperson performance through coaching, mentoring, and training
Sales management is important, but most business owners do not enjoy it and have better things to do. Most mid-sized businesses have “leakage” in the sales department. That is, they are losing deals, forfeiting margin, and incurring higher costs than they should due to under-management or an under-skilled sales management.
Sales Acceleration Partners has the requisite skills and toolbox necessary to create more profit from your sales department.
Once your process is fully implemented, you can retain your Sales Acceleration Partners to manage the process or turn it over to one of your people. This process takes time, but the system will become a vital asset to your business. We recommend you retain Sales Acceleration Partners to coach and manage your staff, but you are free to take the system created and run with it.
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